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Foreword | Greg Portnoy from Euler
Build and scale your partner programs with the playbook from top SaaS leaders
Get the reportWho is this report for?
- Partner leaders
- Partner marketing leaders
- With teams of <10
Companies like Shopify and Klaviyo scaled through strategic partnerships.
Here's how you can too.
This report equips partnership leaders with the tools to succeed in 2025 by securing executive buy-in, managing partner engagement, and leveraging resources effectively.
Learn from SaaS leaders at companies like Oyster, Shippit, and Tracksuit to build a scalable, high-impact partner program that drives growth.
Learn from SaaS leaders at companies like Oyster, Shippit, and Tracksuit to build a scalable, high-impact partner program that drives growth.
Industries Represented:
Healthcare, AI SaaS, FinTech, EdTech SaaS, SalesTech SaaS, UX SaaS, and Tech Hardware.
What's inside?
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2025 SaaS Partnerships:
Challenges & Insights
Fall 2024
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Top Partnerships Challenges
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Top Partner Marketing Challenges
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What Activities Are More Likely To Receive Executive Support?
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The Partnerships Playbook for 2025
Brought to you by
Lauren Helstab
Partnerships Advisor | Ex-Shopify Partnerships Lead
Michelle Teo
Founding Partner at Demand Conversion
Update your marketing strategy for today’s B2B buyers
Download the reportBuild a program that works for tomorrow's partners and buyers
Get the report